App Store Screenshot Sizes in 2025: The Complete Developer Guide

I Wasted 6 Hours on Wrong Screenshot Sizes. Here's What I Learned.

When I launched my first iOS app in 2021, I spent an entire Saturday creating beautiful screenshots in Figma. Perfect gradients. Compelling headlines. Professional mockups.

Then I tried to upload them to App Store Connect.

"Invalid screenshot dimensions."

I wanted to throw my laptop out the window.

If you've been there, this guide is for you. After launching 12 apps and helping hundreds of indie developers, I've compiled everything you need to know about App Store screenshot sizes in one place.

App Store Screenshot Sizes (iOS) — 2025 Requirements

Apple requires screenshots for multiple device sizes. Here's the complete breakdown:

Required Sizes (You Need At Least These)

iPad Sizes

Pro Tip: Start with 6.7" Display

Here's what Apple doesn't tell you: if you upload 6.7" screenshots, they'll automatically scale down for smaller devices. This means you can create one set of screenshots and cover most iPhone users.

I learned this after creating 5 separate sets. Don't be like past me.

Google Play Screenshot Sizes (Android) — 2025 Requirements

Google is more flexible but has its own quirks:

Phone Screenshots

Tablet Screenshots

The Google Play Advantage

Unlike Apple, Google Play shows your screenshots before users click on your app. This means your first two screenshots are incredibly important for conversion.

The "Golden Ratio" for Screenshot Design

After A/B testing over 200 screenshot variations, here's what actually works:

Text Size

Your headline should be readable at thumbnail size. That means:

Device Frame Placement

Color Psychology That Converts

Based on my data:

Common Mistakes That Kill Conversions

Mistake #1: Feature Lists Instead of Benefits

❌ "Cloud Sync, Offline Mode, Dark Theme"

✅ "Your Notes, Everywhere. Even Without Internet."

Mistake #2: Too Much Text

If your screenshot looks like a Terms of Service page, you've lost. Users scroll fast. They don't read — they scan.

Mistake #3: Inconsistent Branding

Your screenshots should feel like they belong together. Same fonts. Same color palette. Same visual style.

Mistake #4: Ignoring the First Screenshot

70% of users never swipe to your second screenshot. Make that first one count.

My Screenshot Workflow (What Actually Works)

After years of trial and error, here's my process:

The Lazy Developer's Shortcut

Look, I get it. You want to ship features, not fiddle with Figma for hours.

That's exactly why I started using . Upload your screenshot, add your app details, and it generates professional App Store screenshots with the right dimensions automatically.Shotsy

No more "invalid dimensions" errors. No more Saturday afternoons lost to pixel-pushing.

Quick Reference: All Screenshot Sizes

iOS (App Store)

Android (Google Play)

Bookmark this page. You'll need it.

What's Next?

Getting the sizes right is just step one. The real magic happens when you nail the messaging and design.

Check out my other guides:

Or just and skip the learning curve entirely. Your call.try Shotsy

Good luck with your launch. 🚀